In 1969, Yogi Bhajan came to the U.S. from India to teach yoga and share his wisdom on Ayurveda and healthy living. After his classes, he would brew a spiced tea that students affectionately called “Yogi Tea.” In 1984, Yogi Tea Company formed to package and sell the tea. Today, Yogi teas are sold in more than 40 countries around the globe.
Along with developing delicious teas that deliver a health benefit, the company is committed to supporting charities worldwide. “We are a proud certified B Corp and believe the purpose of business is to serve,” says marketing director Melanie Haliburton.
Consumers consistently love Yogi teas’ inspirational messages on tea tags, such as “You are unlimited” and “Sing from your heart.” “We’ve received thoughtful feedback on how the messages have, at times, been exactly what someone needed to read,” says Haliburton. “One man shared that he used a tea tag to help him propose to his now wife!” Visit yogiproducts.com.
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